My thoughts on Clubhouse
One challenge of Social Media is staying updated with the latest trends and new Social Media platforms. At the start of 2021, I was fortunate enough to receive an invitation to an audio-chat-based Social Media platform called Clubhouse. Currently, Clubhouse is an invite-only platform and is available to Apple users only right now.
Having spent some time exploring Clubhouse here, are my initial thoughts:
With limited people on the application it, is a fantastic opportunity to build both Community and Brand.
The Networking opportunities are endless. You can connect with some of the world's most prominent Business and Industry leaders.
Everyone starts with 0 followers. So, if you spend enough time on the app, you have the opportunity to build a great community and following.
It's undervalued attention. Anytime a new Social Media platform has the consumer's attention you, should be where the eyeballs are to grow and scale your Brand or Business.
With this understanding, I went away and developed a strategy on how I could use Clubhouse to help with my overall Promotions Strategy around the Teawithmikeshow.
How can Clubhouse help the Teawithmikeshow?
On the Networking side, I can connect with people who might want to be a guest on the Teawithmikeshow.
My strategy on the platform to help me stand out from the crowd is to be bold. When people host a room that interests me, I raise my hand to speak to add value to the conversation. Adding value and being authentic is a great way to increase your followers.
I believe in balancing my time between large rooms and hosting my own. For Teawithmike, you'll see me moderating rooms around Storytelling, Conversation, Community, and Tea Drinking.
To be continued.